Conference Presentations

• “Intersecting epidemics: the overlap of vaping and mental health struggles among U.S. teens during the COVID-19 pandemic,” oral presentation at American Public Health Association (APHA) Annual Conference, October 2021, virtual.

• “Intersecting epidemics: Exploring teen marijuana and nicotine vaping to inform prevention efforts,” oral presentation at Public Health Marijuana Summit, September 2021, virtual.

• “Adolescent single- vs. poly-use vaping behaviors: analyzing representative data on social identity and use from a statewide sample,” oral presentation at American Public Health Association (APHA) Annual Conference, October 2020, virtual.

• “Learning from the industry: understanding sugar-sweetened beverage marketing practices to inform health promotion efforts,” oral presentation at American Public Health Association (APHA) Annual Conference, October 2020, virtual.

• “New product, same practices: vape industry use of peer crowd-targeted marketing,” oral presentation at Society for Research on Nicotine & Tobacco (SRNT) Annual Meeting, March 2020, virtual.

• “Addressing adolescent substance use: using peer crowd segmentation to identify audiences for tailored intervention,” oral presentation at Agents of Change Summit, February 2020, San Diego, CA.

• “The vaping teenager: understanding the psychographics and interests of teen vape users to inform effective prevention campaigns,” oral presentation at Agents of Change Summit, February 2020, San Diego, CA.

• “Childhood adversity as a driver of substance use: the importance of trauma-informed communication in tackling Hip Hop teen substance use,” oral presentation at American Public Health Association (APHA) Annual Conference, November 2019, Philadelphia, PA.

• “Flipping the script on Big Tobacco: evaluation of an innovative counter-marketing campaign to reduce teen smoking,” oral presentation at American Public Health Association (APHA) Annual Conference, November 2019, Philadelphia, PA.

• “New messages for new products: teen feedback on new vaping prevention ads,” oral presentation at National Conference on Tobacco or Health, August 2019, Minneapolis, MN.

• “Understanding the social norms of modern teen tobacco use,” oral presentation at National Conference on Tobacco or Health, August 2019, Minneapolis, MN.

• “‘But most people do it when they be stressed’: understanding substance use motivations and deterrents to develop a tailored campaign for high-risk youth,” oral presentation at Society for Public Health Education (SOPHE) Conference, March 2019, Salt Lake City, UT.

• “Investigating teen mental health: utilizing adverse childhood experiences and social identities to distinguish teens at greatest risk,” oral presentation at Society for Public Health Education (SOPHE) Conference, March 2019, Salt Lake City, UT.

• “Disparities in cigarette and other tobacco product use: peer crowds as a tool for identifying high-risk youth,” oral presentation at American Public Health Association (APHA) Annual Conference, November 2018, San Diego, CA.

• “Keep it fresh: receptivity to FDA’s tobacco prevention campaign for multicultural Hip Hop youth,” oral presentation at Society for Public Health Education (SOPHE) Conference, April 2018, Columbus, OH.

• “Exploring lesbian, gay, bisexual, and transgender (LGBT) smoking disparities: investigating the role of engagement with LGBT culture in LGBT youn adult cigarette use,” oral presentation at Society for Public Health Education (SOPHE) Conference, April 2018, Columbus, OH.

• “Keep it fresh: copy testing Hip Hop tobacco prevention campaign advertisements,” oral presentation at Agents of Change Summit, February 2016, San Diego, CA.

Webinars & Invited Presentations

• “Vaccine hesitancy: How to change minds to change behaviors,” webinar presentation hosted by Rescue Agency, August 2021, virtual.

• “Fighting COVID-19 vaccine resistance and other health conspiracies,” webinar presentation hosted by Rescue Agency, May 2021, virtual.

• “Rescue Agency: behavior change marketing through audience segmentation,” invited presentation to Ms. Carina Schmid’s New Media and Health MPH class, Columbia University, January 2021, virtual.

• “Trauma-informed health communication: acknowledging ACEs to reach your audience,” invited panel presentation at the North Carolina Society for Public Health Education (NC SOPHE) Annual Meeting, November 2020, virtual.

• “Rescue Agency: behavior change marketing through audience segmentation,” invited presentation to Ms. Carina Schmid’s New Media and Health MPH class, Columbia University, February 2020, virtual.

• “Addressing youth substance use at the county level: a lunchtime discussion,” invited panel discussion at the National Association of Counties, October 2019, Washington, D.C.

• “ACEs, tobacco, and youth: what we know, and what we can do about it,” invited ancilliary presentation for Campaign for Tobacco Free Kids at the National Conference on Tobacco or Health (NCTOH), August 2019, Minneapolis, MN.

• “Segmenting your audience: behavior change marketing foundations and strategies,” invited presentation to Dr. Meghan Moran’s Persuasive Communications MPH class, Johns Hopkins University, January 2019, Baltimore, MD.

• “Segmenting your audience: behavior change marketing foundations and strategies,” invited presentation to Dr. Meghan Moran’s Persuasive Communications MPH class, Johns Hopkins University, January 2017, Baltimore, MD.